Project Specification: Help Bristol 1st Mayoral Campaign for George Ferguson with a timely social media optimisation strategy.
Delivered: Utilising experts in social media loop optimisation a simple strategy was formed to bring forward a personalised You Tube channel to maximise views on Mayoral agendas and political statements. With video content optimised and syndicated across You Tube, Facebook and Twitter, we ramped up views from 60 to 3,500 visitors in just five days. Alongside this, an e-card creation for database distribution and some important fine tuning to the social media platforms, the campaign message was re-inforced contributing to the independent candidate winning the election race and becoming Mayor of Bristol.Testimonial: "Sara contacted our office with ideas to further the digital aspect of our Mayoral campaign, we were impressed with the results - showing that a small but focused input can yield a significantly positive impact."
Mayoral Initiatives & Partnerships Bristol City Council